Privacy Policy

Information we collect

• Consultation/lead forms: contact details (e.g., name, email), business details you provide, and message/intake content.
• Email/phone links: if you contact us, we receive the information you include (and may retain records of communications).
• Site analytics: device and usage data (e.g., pages viewed, approximate location derived from IP, timestamps, referrers). Analytics may use cookies or similar technologies.

How we use information

• Respond to inquiries, schedule consultations, and conduct client intake.
• Deliver and improve services and website performance.
• Marketing and business development communications where permitted by law; you can opt out at any time.
• Security, fraud prevention, and compliance with legal/regulatory obligations.

Disclosure and service providers

We may share personal information with vetted service providers who help operate our business (e.g., hosting, email, analytics) under confidentiality and security obligations, and only as needed for the purposes above. We may also disclose information if required by law, court order, or to protect rights and safety.

Ad platforms: We do not intentionally share personally identifiable information (PII) such as names, email addresses, phone numbers, or consultation details with advertising platforms (e.g., Google) via tags, pixels, event payloads, or URLs. We aim to avoid placing PII in page URLs or query strings.

Consent, cookies, and choices

We collect, use, and disclose personal information with your consent or as otherwise permitted by law. You can adjust cookie settings in your browser and may be able to use analytics opt-out tools offered by the relevant provider. You can unsubscribe from marketing emails using the link in the message or by contacting us.

Retention and safeguards

We retain personal information only as long as necessary for the purposes described, including to meet legal and professional obligations, then securely delete or anonymize it where appropriate. We use administrative, technical, and physical safeguards appropriate to sensitivity (e.g., access controls, encryption in transit where available, and restricted access).

Cross-border processing

Our service providers may process or store information outside Canada (for example, in the United States). When data is processed abroad, it may be subject to the laws of that jurisdiction. We use contractual and other measures intended to protect information when handled by service providers.

Your rights

Subject to applicable law, you may request access to, correction of, or withdrawal of consent for certain uses of your personal information. You may also ask questions or make a complaint. If unresolved, you may contact the Office of the Privacy Commissioner of Canada or applicable provincial authorities.

Contact us